The Smartest Amazon Seller

Episode 209 - Amazon on Site Editorials Are Gone. What To Do To Grow Sales.

Gain valuable insights on the evolving Amazon landscape in 2023 and discover effective strategies to enhance your sales.In this episode, Scott provides an update on the changing dynamics, giving you options to maximize your business's growth and success.Learn the latest on brand acquisitions, editorials, what’s new with SmartScout, and the much-awaited, wholesale-focused Amazon Conference from AMZ United. 01:10 - Amazon aggregator SellerX acquired Elevate Brands 03:45 - Removal of On-Site Editorials 05:20 - Capture What’s Trending Fast with Popping Topics 07:10 - AMZ United Related Posts:Amazon FBA, Where Are We Headed in 2023? The Future Is Bright!Episode 82: Two heads are better than one. How I run BuyBoxer with a little Help

Episode 208 - Custom Software Development for Amazon Nerds With Jakob of Deltologic

For Amazon businesses with complex software needs, there’s no one size fits all solution. Here’s where Custom Software Development comes in.Why do you need one?Should you turn to freelancers for building this custom software?Or pick an agency with a robust team that works with big Fortune 500 companies?Join Scott with his guest Jakob Wolitzki from Deltologic as they highlight the importance of hiring a professional team when building a custom dashboard for data visualization, monitoring, repricing, etc. Episode Notes:00:15 - Jakob Wolitzki Introduction 02:00 - Insights from Sellers 04:10 - Common Issues for Developers 05:20 - What is API? 05:45 - Going All In With Custom Software 06:35 - Freelances vs Agencies for Custom Tools 08:00 - Deltologic Tools 10:30 - Why Existing Solutions Are Not For Everyone 13:50 - Deltologic Microservice 20:50 - API ChangesWebsite: https://deltologic.com/LinkedIn: linkedin.com/in/jakob-wolitzkiRelated Post: 18 Best Software Tools for Amazon Online Arbitrage Sellers

Episode 207 - An Innovative Approach to Market Research and Launch Strategy with Alina Vlaic

In today's rapidly evolving marketplace, your strategy as a seller must also keep up with the changes.Tune in for a fresh perspective as Alina Vlaic of AZ Rank unlocks the secrets behind her game-changing approach to market research and launch strategy. Learn the latest trends and techniques that reshape how products are researched and introduced.Allow your business to gain a competitive edge and reach its target audience more effectively.Episode Notes:00:30 - Alina Vlaic Introduction 01:10 - Alina’s Amazon Magic Journey04:55 - The Rebates Background 06:25 - “Scan, Test, Observe, and Report” is the new “Search Find Buy”“You cannot rely on just a single thing during launch…, you should do a little bit more.” The one’s that actually really succeeded, they had a really complex launch plan.” - Alina12:25 - Leveraging Audience to Create User-Generated Content 18:20 - How to utilize AZ Rank’s Partner PublishersEmail: alina@azrank.comLinkedIn: linkedin.com/in/alina-vlaic-8b77876aWebsite: azrank.com | pressx.liveRelated Post: The Complete Guide to Amazon UGC

Episode 206 - A Fast-Launch Option to the European Marketplace With Stef van Boekel

If you’ve had success in the U.S. marketplace and are now aiming to go overseas, this episode is for you.Understand the Amazon Europe Ecosystem, the importance of buyer maturity, the challenges of the overseas marketplace, and how you can penetrate the European market fast with Scott and Stef van Boekel of Marketplace Distri. Episode Notes:00:20 - Stef van Boekel Introduction01:15 - What Is the Amazon Europe Ecosystem? 02:35 - Challenges of New Amazon Marketplaces 07:20 - Tackling Physical Presence 09:10 - Amazon Infrastructure as a Service 12:10 - Synchronizing Reviews Overseas 15:25 - The Maturity of the Marketplace 16:40 - Differences between the European and the U.S. CommunityLinkedIn: linkedin.com/in/stefvanboekelWebsite: marketplacedistri.com | eubusinessdevelopment.comRelated Post: What is Amazon Multi-Country Inventory?

Episode 205 - Unlocking the Powers of the Publishers To Grow Your Amazon Business With David Katz

Talk about a win-win situation.Publishers that can directly connect with brands to get paid more, and brands that can get more eyes on their products and boost their profit.Everyone is happy.Learn how sellers and publishers can partner up using this latest platform. Co-Founded by David Katz, Archer Affiliates is the gold standard of Affiliate Marketing for Amazon Brands. 00:25 - David Katz Introduction 01:20 - Where Archer Affiliates Was Born 04:15 - TikTok vs Traditional Publishers 05:40 - Onsite Editorials 06:20 - What Does Archer Affiliates Offer? 07:05 - Amazon Onsite Program 09:35 - Why You Should Choose Archer Affiliates 11:40 - How To Increase Net Margin 12:20 - Having Years of Repurchases From Customers 13:30 - What Products Sell Better Than Others? 15:05 - Sending Product Samples 16:15 - High Consideration Products 17:50 - The Publishers 20:40 - The Problems With Influencers 21:50 - How SmartScout Solved Affiliate Tracking Issues 23:20 - Setting Up An Account With Archer AffiliatesWebsite: https://archeraffiliates.comLinkedIn: linkedin.com/in/david-katz-2641b8192Email: dkatz@archeraffiliates.comRelated Post: How can Amazon Sellers Benefit from Affiliate Marketing?

Scott Launches an Amazon Conference, AMZ United.

We talk about why AMZ United will be the Amazon conference that you do not want to miss. It is one of a kind. You don't want to miss the action that will be in NYC on August 31st. It's an exciting announcement. Thank you everyone for making it all possible!

Episode 204 - The Keepa Episode with Christoper Grant

Getting insights on the best products to sell can provide an Amazon seller a huge advantage over competition. Seeing a clear sales log with historic graphs not only helps pursue but also avoid certain products.That’s just one of the many things that you can get from Keepa — a simple chrome extension that packs a lot of data-gathering power that is shockingly up to date.Take it from the experts and listen to Scott and Christoper Grant on how to efficiently use this tool to your advantage. 00:10 - Christoper Grant Introduction 01:45 - What is Keepa 02:35 - How Keepa Keeps its Data Up to Date 03:35 - The Best Things About Keepa For New and Experienced Amazon Sellers 04:45 - Insights on Price Stability 06:10 - Go Granular with Keepa Product Finder 08:15 - Where SmartScout Shines 09:35 - What Can 8-Figure Sellers Get From Keepa 11:00 - What To Do After Finding a Good Product 12:20 - Christopher’s Best Find 13:35 - Faster Ways To Find Keyword Trends 14:55 - The Power of TikTok MarketingWebsite: https://cleartheshelf.com/Twitter: https://twitter.com/cleartheshelfInstagram: https://www.instagram.com/cleartheshelfYouTube: https://www.youtube.com/@cleartheshelfRelated Post: The Best Software Tools for an Amazon FBA Wholesale Seller

Episode 203 - Getting Down to the Nitty-Gritty of Variation Listings With Elizabeth Greene

When it comes to finding product styles or variations, Amazon's search results may not always be accurate. So how do Amazon sellers effectively structure ad listings for multiple or specific product options and ultimately help buyers find exactly what they want?Elizabeth Greene, co-founder of Junglr, breaks down her top Amazon advertising strategies and uncovers the challenges of dealing with variation listings with Scott. Episode Notes:00:15 - Elizabeth Greene Introduction 03:20 - How To Approach Advertising With Large Variation Listings 06:00 - Forcing a New Variation to Show 06:45 - Testing Variants To Determine Which One Converts 08:10 - How To Deal With Low Conversion Rates 14:40 - What Gets Good Conversion Rates 15:30 - Return Rates of Apparel 18:10 - Unique Issues of Specific Ad Variations 20:15 - The Best of Both Worlds Ad Strategy 22:50 - Understanding the Nuances of Every Category 24:20 - Going for the Cheap Click Website: junglr.com/LinkedIn: linkedin.com/in/elizabeth-greene-junglrEmail: elizabeth@junglr.comRelated Post: 12 Best Amazon Listing Tools in 2023

Episode 202 - Fun Times with Josh Andrus Running Through Amazon Current Events

Stay informed about current events with Scott and Josh as they focus on small and big changes in the Amazon industry. Learn how these updates can affect sales, open new opportunities, expose bad vendor practices, improve customer satisfaction, and more. Episode Notes:00:35 - Josh Andrus Introduction02:35 - Paying Attention to the Software World03:05 - Helium 10 New Product Pricing04:05 - Scott’s Full Analysis of Market Research Tools05:05 - Josh’s Perspective on Helium 10’s Update06:20 - Entry-Level Tools That Make Sense To Have07:20 - SmartScout’s Newsletter07:40 - Chinese Sellers Back on Amazon 09:20 - FTC Cracks Down on Review Manipulation 10:35 - Downloading Search Query Report from Amazon 13:10 - Other News Items 16:55 - Josh’s Favorite ToolWebsite: smartscout.comLinkedIn: linkedin.com/in/joshuajandrusRelated Post: Amazon Analytics Software Comparison

Episode 201 - Putting Your Amazon Business on Steroids and the Need for Expert Consulting With Chris Shipferling

What if you have a partner who shares your passion for your business? A team that helps you strategize, mitigate risks, and bring your business to the next level.Enter South Col, an eCommerce accelerator that does not only infuse working capital into your business but also brings in 15 years of combined experience in investment banking, finance, operations, and sales and marketing.If you want to rapidly scale with a strong team behind you, join Scott and Chris Shipferling, South Col’s founding partner, as they tell you the answers to the test on this juicy podcast. Episode Notes:00:40 - Chris Shipferling Introduction01:30 - How Companies Pivot and Evolve04:20 - Venture Run-Up and Run-Down06:00 - Amazon Sellers Reverting to the Mean07:35 - How E-Commerce Benefited From the Pandemic08:10 - Help With Capital and Strategy“Product is king, period. There’s no other way to slice it or dice it.” - Chris Shipferling10:35 - How To Succeed on Amazon Without Being Lucky“I don’t think you’ll win unless you specialize” - Scott13:30 - What is South Col 15:55 - The Ultimate Exit 18:50 - Why Surround Yourself With Smart People Website: https://www.southcol.co/LinkedIn: linkedin.com/in/chrisshipferlingRelated Post: What’s Up With Subcategories