The Smartest Amazon Seller

Episode 212 - Making Smart Supply Chain Decisions and Understanding the State of Inventory Planning With Luminous

Under and overstocking? Wrong supply chain decisions can directly affect your bottom line.Yes, inventory management can be painful - especially if you’re not using the right tools. For small brands signing up for enterprise tools, it can feel like using a sledgehammer to a tiny nail or a bazooka to kill a single fly.Effective inventory planning is essential for businesses to balance customer demand, optimize cash flow, minimize costs, streamline operations, and adapt to market dynamicsLearn what tools are fit for your business, what modern Ecommerce brands are, the supply chain struggles, why inventory systems are so hard to implement, and a lot more with your Smartest Amazon Seller host, Scott, and the Founder and CEO of Luminous, Jared Ward. Episode Notes: 00:30 - Jared Ward Introduction 03:00 - The Pain For Inventory Tool 04:35 - What Is the Modern E-commerce Brand? 07:25 - Challenges of Committing to NetSuite 12:45 - Future Inventory Challenges To Be Solved 15:10 - The Flexibility of Luminous 16:10 - What Types of Clients Fit perfectly with Luminous? 17:10 - Is Luminous for Everyone? LinkedIn: https://www.linkedin.com/in/jared-ward-bb96a115b/Website: https://www.joinluminous.com/YouTube: @joinluminousInstagram: @joinluminousRelated Posts: An Amazon Seller’s Guide to Liquidating Inventory

Episode 211 - Getting Better Data Out of Amazon the Easy Way

Amazon API provides businesses and developers with valuable resources, insights, and opportunities to enhance their offerings, streamline operations, and make data-driven decisions in the ever-evolving e-commerce landscape.Amazon has multiple APIs, but how do you pick which is right for your business? Are you ready to commit to a developer?Let Scott and Will answer all those and more with this fun episode about how similar getting bad dates are to getting bad data.Episode Notes:00:15 - Will Introduction 06:05 - Dealing with Bad Data 09:20 - Getting a Developer Means Commitment 11:20 - Prosper’s Focus 12:50 - Partnering with Delta Logic 14:45 - Building on Someone Else’s Layer To Speed Things Up 15:45 - Marketplace Reports 17:20 - Selling Partner API and Advertising APIInnovation is fastest where the money is growing the most for Amazon - Will Christensen18:00 - Amazon Creating a Media Juggernaut 19:50 - Amazon Protecting Data 20:45 - The Dangers of Using Bots for Data Scraping 21:50 - The Rebates 24:15 - Sellers That Get The Most Value Out of Reports 25:30 - How Profitable Are You? 27:25 - Price Elasticity Gap LinkedIn: linkedin.com/in/will-christensenWebsite: dataautomation.comRelated Post: Tap Into the Insights Your Amazon Business Needs

Episode 210 - Exploring the Latest Developments in the Amazon PPC Space With Vince (Sir TACoS) Montero

As an Amazon seller, it’s always beneficial to continuously find ways to reach more audience and increase visibility or discoverability. You want all the competitive advantage of gaining insights to target the right buyers and drive sales.In this episode, Scott is joined by Vince (Sir TACoS) Montero, an Amazon Ads Strategist and PPC consultant. You don’t want to miss on their juicy insights about the latest ad campaign trends, where Amazon is dedicating its resources, and a lot more. Episode Notes:00:15 - Vince Montero Introduction 01:05 - The Future of Amazon PPC 03:40 - Sponsored Brands Video vs Sponsored Display Video 05:55 - How to Take Advantage of the New Top Placement 07:00 - What Triggers a Video Rejection? 07:45 - Best Places to Put UGCs 08:50 - Why Is Amazon Leaning Into Branding Type Elements 11:30 - New Amazon Features and Innovation 12:30 - The Impact of Artificial Intelligence on Amazon Sellers 19:05 - Learning From Mistakes 20:15 - Latest Trends on Video Creation with AI 22:30 - AMZ United 23:30 - Working with Mina Elias Website: triviumco.comLinkedIn: linkedin.com/in/vmontero | linkedin.com/company/trivium-group-llc/ Related Post: Top 20 Amazon PPC Advertising Software and Tools With Pricing

Episode 209 - Amazon on Site Editorials Are Gone. What To Do To Grow Sales.

Gain valuable insights on the evolving Amazon landscape in 2023 and discover effective strategies to enhance your sales.In this episode, Scott provides an update on the changing dynamics, giving you options to maximize your business's growth and success.Learn the latest on brand acquisitions, editorials, what’s new with SmartScout, and the much-awaited, wholesale-focused Amazon Conference from AMZ United. 01:10 - Amazon aggregator SellerX acquired Elevate Brands 03:45 - Removal of On-Site Editorials 05:20 - Capture What’s Trending Fast with Popping Topics 07:10 - AMZ United Related Posts:Amazon FBA, Where Are We Headed in 2023? The Future Is Bright!Episode 82: Two heads are better than one. How I run BuyBoxer with a little Help

Episode 208 - Custom Software Development for Amazon Nerds With Jakob of Deltologic

For Amazon businesses with complex software needs, there’s no one size fits all solution. Here’s where Custom Software Development comes in.Why do you need one?Should you turn to freelancers for building this custom software?Or pick an agency with a robust team that works with big Fortune 500 companies?Join Scott with his guest Jakob Wolitzki from Deltologic as they highlight the importance of hiring a professional team when building a custom dashboard for data visualization, monitoring, repricing, etc. Episode Notes:00:15 - Jakob Wolitzki Introduction 02:00 - Insights from Sellers 04:10 - Common Issues for Developers 05:20 - What is API? 05:45 - Going All In With Custom Software 06:35 - Freelances vs Agencies for Custom Tools 08:00 - Deltologic Tools 10:30 - Why Existing Solutions Are Not For Everyone 13:50 - Deltologic Microservice 20:50 - API ChangesWebsite: https://deltologic.com/LinkedIn: linkedin.com/in/jakob-wolitzkiRelated Post: 18 Best Software Tools for Amazon Online Arbitrage Sellers

Episode 207 - An Innovative Approach to Market Research and Launch Strategy with Alina Vlaic

In today's rapidly evolving marketplace, your strategy as a seller must also keep up with the changes.Tune in for a fresh perspective as Alina Vlaic of AZ Rank unlocks the secrets behind her game-changing approach to market research and launch strategy. Learn the latest trends and techniques that reshape how products are researched and introduced.Allow your business to gain a competitive edge and reach its target audience more effectively.Episode Notes:00:30 - Alina Vlaic Introduction 01:10 - Alina’s Amazon Magic Journey04:55 - The Rebates Background 06:25 - “Scan, Test, Observe, and Report” is the new “Search Find Buy”“You cannot rely on just a single thing during launch…, you should do a little bit more.” The one’s that actually really succeeded, they had a really complex launch plan.” - Alina12:25 - Leveraging Audience to Create User-Generated Content 18:20 - How to utilize AZ Rank’s Partner PublishersEmail: alina@azrank.comLinkedIn: linkedin.com/in/alina-vlaic-8b77876aWebsite: azrank.com | pressx.liveRelated Post: The Complete Guide to Amazon UGC

Episode 206 - A Fast-Launch Option to the European Marketplace With Stef van Boekel

If you’ve had success in the U.S. marketplace and are now aiming to go overseas, this episode is for you.Understand the Amazon Europe Ecosystem, the importance of buyer maturity, the challenges of the overseas marketplace, and how you can penetrate the European market fast with Scott and Stef van Boekel of Marketplace Distri. Episode Notes:00:20 - Stef van Boekel Introduction01:15 - What Is the Amazon Europe Ecosystem? 02:35 - Challenges of New Amazon Marketplaces 07:20 - Tackling Physical Presence 09:10 - Amazon Infrastructure as a Service 12:10 - Synchronizing Reviews Overseas 15:25 - The Maturity of the Marketplace 16:40 - Differences between the European and the U.S. CommunityLinkedIn: linkedin.com/in/stefvanboekelWebsite: marketplacedistri.com | eubusinessdevelopment.comRelated Post: What is Amazon Multi-Country Inventory?

Episode 205 - Unlocking the Powers of the Publishers To Grow Your Amazon Business With David Katz

Talk about a win-win situation.Publishers that can directly connect with brands to get paid more, and brands that can get more eyes on their products and boost their profit.Everyone is happy.Learn how sellers and publishers can partner up using this latest platform. Co-Founded by David Katz, Archer Affiliates is the gold standard of Affiliate Marketing for Amazon Brands. 00:25 - David Katz Introduction 01:20 - Where Archer Affiliates Was Born 04:15 - TikTok vs Traditional Publishers 05:40 - Onsite Editorials 06:20 - What Does Archer Affiliates Offer? 07:05 - Amazon Onsite Program 09:35 - Why You Should Choose Archer Affiliates 11:40 - How To Increase Net Margin 12:20 - Having Years of Repurchases From Customers 13:30 - What Products Sell Better Than Others? 15:05 - Sending Product Samples 16:15 - High Consideration Products 17:50 - The Publishers 20:40 - The Problems With Influencers 21:50 - How SmartScout Solved Affiliate Tracking Issues 23:20 - Setting Up An Account With Archer AffiliatesWebsite: https://archeraffiliates.comLinkedIn: linkedin.com/in/david-katz-2641b8192Email: dkatz@archeraffiliates.comRelated Post: How can Amazon Sellers Benefit from Affiliate Marketing?

Scott Launches an Amazon Conference, AMZ United.

We talk about why AMZ United will be the Amazon conference that you do not want to miss. It is one of a kind. You don't want to miss the action that will be in NYC on August 31st. It's an exciting announcement. Thank you everyone for making it all possible!

Episode 204 - The Keepa Episode with Christoper Grant

Getting insights on the best products to sell can provide an Amazon seller a huge advantage over competition. Seeing a clear sales log with historic graphs not only helps pursue but also avoid certain products.That’s just one of the many things that you can get from Keepa — a simple chrome extension that packs a lot of data-gathering power that is shockingly up to date.Take it from the experts and listen to Scott and Christoper Grant on how to efficiently use this tool to your advantage. 00:10 - Christoper Grant Introduction 01:45 - What is Keepa 02:35 - How Keepa Keeps its Data Up to Date 03:35 - The Best Things About Keepa For New and Experienced Amazon Sellers 04:45 - Insights on Price Stability 06:10 - Go Granular with Keepa Product Finder 08:15 - Where SmartScout Shines 09:35 - What Can 8-Figure Sellers Get From Keepa 11:00 - What To Do After Finding a Good Product 12:20 - Christopher’s Best Find 13:35 - Faster Ways To Find Keyword Trends 14:55 - The Power of TikTok MarketingWebsite: https://cleartheshelf.com/Twitter: https://twitter.com/cleartheshelfInstagram: https://www.instagram.com/cleartheshelfYouTube: https://www.youtube.com/@cleartheshelfRelated Post: The Best Software Tools for an Amazon FBA Wholesale Seller