The Smartest Amazon Seller
Scott Needham is the Founder of SmartScout. An Amazon software developer for 10 years his company BuyBoxer has done over $300m in sales on Amazon. Scott has accumulated a deep knowledge about selling product online, and in the podcast he shares his knowledge with you to help you become a better Amazon seller.
Episodes
Monday Dec 18, 2023
Monday Dec 18, 2023
Tax Compliance, Business Performance Analysis, Budgeting and Planning, Estimated Sales Velocity, and Risk Management are just some of the reasons why Accounting is crucial for any Amazon seller.Ryan Hurley, the founder and lead developer of SellAnalytics, a software that helps Amazon sellers manage their accounting and inventory, teaches us the importance of accurate accounting, the limitations of existing tools such as A2X and QuickBooks, and how Sell Analytics offers a comprehensive solution for Amazon sellers.Episode Notes:00:39 - Ryan Hurley Introduction 03:56 - First Product Sold 04:11 - Solving Accounting Problems 05:14 - Tying Inventory into Cashflow 06:47 - Inventory value on QuickBooks 07:18 - What Do You Need To Know Before Filing 07:56 - Trial Balance 09:31 - QuickBooks vs Spreadsheets 10:01 - Why Bypass QuickBooks 14:01 - Learning How to Operate an Accounting Firm 15:21 - Building Other Sales Channels 15:59 - Learning How Much to Reinvest in the Business Website: https://sellanalytix.com/LinkedIn: linkedin.com/in/ryan-d-hurleyRelated Post: 5 Ways To Turn Your Finances Into a Business Strength
Monday Dec 11, 2023
Monday Dec 11, 2023
In this episode, host Scott Needham welcomes Corey Ganim, an expert in Amazon wholesale, to discuss the power of delegation and hiring virtual employees.Corey shares his experience of leveraging overseas talents to delegate tasks that don't move the needle in his business. He emphasizes the importance of hiring employees who are willing to challenge and provide valuable input, rather than just being yes-men.From managing Seller Central to handling administrative work, Corey provides practical tips on finding and training the right virtual assistants. Episode Notes:00:29 - Corey Ganim Introduction 01:00 - Creating Content for Wholesale Sellers on LinkedIn 02:25 - The Power of Delegation 02:50 - Screening and Finding Talents 06:40 - Common Hiring Mistakes 09:00 - Managing Seller Central 09:40 - AMZ United as a Participant 12:40 - Percentage of Brand New Amazon Sellers 14:10 - Opening Up New Accounts 16:50 - Navigating Distributor RelationshipsLinkedIn: linkedin.com/in/corey-ganimWebsite: gobrandrocket.comX: @GanimCorey
Tuesday Dec 05, 2023
Tuesday Dec 05, 2023
Amazon Vendor Negotiations are critical for vendors aiming to establish a successful and mutually beneficial relationship with the platform. A well-negotiated agreement can contribute to increased sales, improved visibility, and a stronger position within the competitive Amazon marketplace.Join Scott and Martin Heubel as they discuss various aspects of Amazon's Vendor Central and how brands can navigate the platform.Touching on topics such as the approach to Prime Day and other shopping holidays, the types of deals offered by vendors, the advantages of first-party brands in terms of visibility and placement, the shift in Amazon's relationships with distributors in Europe, and the reasons behind Amazon's reduced support for mid-tail and long-tail brands.Plus, learn about Amazon's focus on automation and cost reduction, including the offshoring of support functions. Episode Notes:00:45 - Martin Heubel Introduction02:15 - Vendor Central Experience and the Role of Vendor Managers04:39 - Deal Exclusive to Vendor Brands07:08 - 1P Relationships with Distributors in the United States10:46 - Why Isn’t Amazon Not Meeting Expectations of 1P Brands?15:15 - Amazon Reducing Cost16:15 - What Does Amazon’s Hardball Look Like?18:20 - Negotiating with Amazon22:35 - Annual Vendor Negotiations26:30 - The Future of VendorsLinkedIn: linkedin.com/in/martinheubelWebsite: consulterce.comX: consulterceRelated post: The Vendor Central Database of Amazon Brands
Tuesday Nov 28, 2023
Tuesday Nov 28, 2023
Seller Fulfilled Prime is crucial for sellers looking to optimize their fulfillment operations, reduce costs, and enhance their competitiveness in the Amazon marketplace.It provides a strategic alternative to FBA, offering greater control, flexibility, and the ability to meet the high expectations of Amazon Prime customers.Whether you're a seasoned seller or just starting, this episode featuring Manish Chowdhary, Founder & CEO at Cahoot -the World's first P2P Fulfillment Network for Brands and retailers- provides actionable information to navigate the ever-evolving dynamics of e-commerce fulfillment.Episode notes:00:15 - Manish Chowdhary Introduction 00:40 - Amazon FBA Programs 01:45 - Seller Fulfilled Prime Program Requirements 05:10 - Delivery Speed Metric 08:15 - Who is Seller Fulfilled Prime Best For?“It’s a myth that FBA is cheaper across the board.” -Manish10:50 - Multi-Channel Fulfillment 11:55 - Lawsuits and Latest News About Amazon SFP 15:40 - Seller Fulfilled Prime For Specific Shipping Regions 19:10 - Adoption of Seller Fulfilled Prime 20:25 - Seller Fulfilled Prime Application 21:05 - Seller Fulfilled Prime Trial 23:35 - Amazon FeesLinkedIn: linkedin.com/in/manish-chowdharyWebsite: Cahoot.aiX: PulseCommerce Related Post: FBA Doesn’t Always Beat FBM: When to Pick One for New Sellers
Tuesday Nov 21, 2023
Tuesday Nov 21, 2023
Chinese Amazon sellers are growing and getting better at listings - adopting AI to make better photos, videos, and A+ content.How can you, a U.S. brand, differentiate your business from this kind of saturation?Listen and learn from Andy Isom, a YouTuber, a Podcaster, and a Business Coach, as he teaches how to build an Amazon brand that distinguishes itself from Chinese sellers. Episode Notes:00:30 - Andy Isom Introduction 03:15 - Selling on Amazon with Andy Isom 05:30 - Transparency to Audience 08:40 - Analyzing Brands 10:25 - Chinese Third-Party Sellers 10:55 - Advantages of U.S.-based Sellers 12:10 - Chinese Brands Utilizing AI 12:40 - The Need to Separate Your Brand from Chinese Sellers 13:35 - Conversation-piece Products 17:20 - Building a Brand Community 18:40 - Unrealistic Expectations When Starting Out 20:55 - Kickstart Models 22:30 - Using AI for Generating Product Concepts 23:35 - Difference Between New Sellers of Then and Now LinkedIn: linkedin.com/in/andyisomPodcast: https://open.spotify.com/show/52L8k1GbdWb4mngZNp92b7Related Post: Yes, E-Commerce in Latin America Is Worth It
Tuesday Nov 14, 2023
Tuesday Nov 14, 2023
Need a full-service, one-stop-shop for your Amazon business?Store Creation, Inventory, Listing Optimization, CPC Advertising, and more, Aaron Moore, your remote director of Amazon, will deliver results.Learn the advantages of choosing a solo-operated agency over larger teams, plus other strategies that will take your Amazon business to the next level.Episode Notes:00:30 - Aaron Moore Introduction 03:10 - Advantages of single operator agency 05:30 - Aaron’s Multiple Skillset Sources“Get in there, get your hands dirty, and up. Do the work” -Aaron09:30 - Finding Clients as a Single Operator Agency 11:25 - Going Up Against Other Agencies 13:30 - How Does Aaron Feel About Outsourcing Tasks? 15:00 - Biggest Sales Contributor 18:10 - Setting Up Financing 18:55 - Aaron’s Preferred Brands 20:50 - The Patent Wars 25:20 - Pulling Data From SmartScout 28:05 - SmartScout Subcategories 29:05 - Targeting Products 31:40 - Amazon in 5-10 YearsLinkedIn: linkedin.com/in/theamzaaron Website: www.mooreamazon.com Related Post: Amazon Growth Agency Becomes Adept With SmartScout
Wednesday Nov 08, 2023
Wednesday Nov 08, 2023
Aged inventory can be a silent, but substantial, hindrance to the growth and profitability of your Amazon business.Non-moving products, especially in Q4, can lead to long-term storage fees. In this short but information-packed episode, Scott reveals the challenges posed by aged inventory and offers effective strategies to address this issue and optimize your Amazon business. Episode Notes:00:15 - Amazon FBA Fees and Stale Inventory 02:10 - Monthly Storage Fee 02:45 - Long-term Storage Fee 03:45 - Removal Fees 05:15 - Storage Utilization Surcharge 05:45 - Capital and Opportunity Cost 06:00 - Cost-effective Ways to Sell Aging Inventory 06:35 - Proper Way of Discounting 08:10 - How to Sell When You Don’t Have Traffic 09:15 - Use Tools to Manage InventoryRelated Post: How To Sell Through Amazon Aged and Stale Inventory
Tuesday Oct 31, 2023
Tuesday Oct 31, 2023
When selling on Amazon, maximizing your profits is crucial for the success of your e-commerce business.But what happens when it starts to backfire and hurt your bottom line?We got Jason Hanan, co-founder of AZsellerkit, to give us the fine details of what could potentially destroy your whole Amazon listing and the steps to take to aggressively reverse the effects. Episode Notes:00:30 - Jason Hanan Introduction 04:25 - How to Optimize Variation Listing 07:40 - Pulling Out a Variation That Hurts Your Whole Listing 09:55 - The Power of Coupons 11:30 - Engagement from Price Variation 12:05 - SmartScout Rank Tracker12:50 - Which Variants Are on Which Keywords 13:55 - The Influence of Amazon Pricing Structure 17:10 - Pricing Pain Points and Profit Maximization 19:30 - Raising Prices Without Hurting Velocity24:15 - Test Pricing on Items27:00 - Ad Spends and Returns LinkedIn: https://www.linkedin.com/in/jason-hanan-3a448013/Website: AZsellerkit.comRelated Post: Amazon Variation Listing: An Ultimate Guide [2023]
Tuesday Oct 24, 2023
Tuesday Oct 24, 2023
While Amazon Seller Support plays a vital role in assisting sellers, some may find it annoying or frustrating due to various reasons.When support is broken, It disrupts the user experience and also hurts the end consumers.Learn the weirdest pain point of selling on Amazon and how Seller Candy solved the problem of Amazon Seller Support with the Seller Candy Founder Josh Cavendish and the Smartest Amazon Seller Scott Needham. Episode Notes:00:15 - John Cavendish Introduction 01:55 - Amazon Seller Support Going Downhill 02:45 - Biggest Problem on Seller Support 03:45 - Why is Amazon Seller Support Bad at Helping? 08:10 - Is Seller Candy’s Solution for All Types of Sellers? 10:35 - Seller Candy’s Service Model 12:00 - Will Amazon Ever Solve Seller Support Issues 12:30 - Weaponzing Seller Support 13:00 - Seller Candy’s Ask Portal LinkedIn: linkedin.com/in/thejohncavendishWebsite: sellercandy. comRelated Post: What To Do When Amazon Seller Support Does Not Answer Your Question?
Tuesday Oct 17, 2023
Tuesday Oct 17, 2023
From Amazon selling to running a premier e-commerce services agency that helps brands grow on Amazon, Walmart, and Shopify, Nectar Co-founder Jason Landro sparked a controversial topic about Pattern, the largest reseller of products on Amazon.In this episode, learn why Jason thinks pure wholesalers/resellers will go extinct as well as the strengths and weaknesses of Pattern’s business model. Episode Notes:00:15 - Jason Landro Introduction01:00 - Jason’s Background01:40 - Pattern’s Business Model03:10 - Pattern’s Weaknesses08:55 - Risk of Taking on Inventory 11:00 - Pattern’s Strengths 12:35 - Selling Direct 16:00 - 1p Dynamic Change 18:50 - What Adding Value Means 20:10 - Pattern’s Valuation 22:25 - Rising Fulfillment Costs 25:30 - Final Thoughts LinkedIn: linkedin.com/in/jasonlandro Website: thinknectar.com Related Post: When Our Amazon Sales Shrunk, Our Profits Grew $2M+
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